As part of its international promotion campaign, ExpoMEDICAL had its own stand at the HOSPITALAR exposition held between the 24th and 27th of May 2011 in the City of Sao Paulo.
Maximiliano Labora (an ExpoMEDICAL director), Katherine Shibata (External Market Manager for HOSPITALAR), and Francisco Labora (an ExpoMEDICAL director) were the hosts at the brightly lit stand where they held meetings with Latin American distributors who were very interested in the Argentinian market.
All the visitors were given invitations to the next ExpoMEDICAL where they will be able to find new brands to present in their respective countries. “For ten years, ExpoMEDICAL has been the most eagerly awaited gathering in the Spanish speaking healthcare sector,” Maximiliano Labora said to Ehealth Reporter Latin America.
“It is very important to us that we are visible in a fair as big as this one, as all the biggest healthcare companies have a presence here and they aren’t just interested in the Brazilian market but are also looking for business opportunities in Argentina and throughout Latin America,” added Francisco Labora.
The delegates also noted that as decision-makers in the industry choose this space to keep abreast of new developments and make purchases, ExpoMedical represents a profitable investment with measurable results, as well as being a great opportunity to generate contacts and build relationships.
The photo shows the ExpoMedical directors along with Thomas Santos, a HOSPITALAR director.
